There’s a big problem with the copywriting industry - and no, it’s not EVERYONE saying they’re a copywriter on day 1. Although, that is a problem. But there’s another problem and you need to know about it, so you can hire the best person for the job.
"But I don't have the time to grow my business right now!"
Yeap I actually heard that today! So I decided to hop on here and give you my best bits of advice on making growth predictable (and not a happy accident) - and using those systems as your unfair advantage to charge higher rates.
What to do when your inner critic is stopping you from doing the damn thing (aka taking your genius into the world!)
The real truth behind what it takes to charge premium rates (and no, it has very little to do with your 'chops')
How to move forward when there's no "pre-set" path (in business and in life)